Operations Marketing Manager (Remote)

October 26, 2024

About Us:
Schooldays.ie is an established online platformdedicated to providing valuable resources and information for parents andschools. Our website offers educational content, event listings, schoolresources, and a platform for discussions about school-related topics. Weare passionate about helping parents and educators navigate the world ofeducation with ease and insight.

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Position Overview:
We are seeking an experienced and dynamic Operations Manager to oversee key business functions, including customer success, marketing, content creation, newsletter management, content management, website management, and sales support. This is a fully remote role targeting candidates based in South Africa. The ideal candidate will have a strong understanding of digital platforms, content marketing, customer engagement, and experience in supporting sales teams with outbound campaigns.

Key Responsibilities:

Customer Success:
Ensure customer satisfaction by overseeing user queries, feedback, and support.
Manage and optimize customer success strategies to maintain high engagement and satisfaction rates.
Marketing:
Develop and execute marketing campaigns that promote the platform and its offerings.
Collaborate on social media strategy and manage paid advertising, promotions, and partnerships.
Analyze marketing data to track performance and adjust strategies accordingly.
Content Creation & Management:
Oversee the creation, editing, and publishing of content (articles, blogs, resources, etc.) for the website.
Collaborate with freelance writers and content creators.
Maintain editorial standards and ensure content aligns with the brand voice.
Newsletter Management:
Manage and curate weekly or monthly newsletters, ensuring they are engaging and relevant to our audience.
Monitor newsletter performance and optimize for improved open and click-through rates.
Website Management:
Manage website updates, including content uploads, structure changes, and new feature implementation.
Liaise with web developers as necessary to resolve technical issues and ensure optimal performance of the site.
Sales Support:
Provide administrative and operational support to the sales team.
Assist with lead generation, preparing sales collateral, and maintaining customer databases.
Support outbound sales campaigns by ensuring alignment between sales and marketing efforts.
Track and report on campaign performance and provide recommendations for improvement.
Collaboration & Leadership:
Work closely with cross-functional teams, including sales, development, and customer support.
Provide insights on operational processes and suggest improvements to increase efficiency.

Requirements:

Proven experience in operations, customer success, marketing, digital content management, and sales support.
Experience supporting sales teams with outbound campaigns and lead generation.
Strong project management skills and ability to multitask in a remote environment.
Excellent written and verbal communication skills.
Familiarity with web management tools (e.g., CMS, basic HTML).
Ability to analyze data and make informed decisions based on insights.
Self-motivated, proactive, and able to work independently in a fully remote setup.

Preferred:

Experience working with or managing remote teams.
Familiarity with the education sector or similar online platforms.
Understanding of SEO, social media marketing, sales strategies, and analytics tools (Google Analytics, HubSpot, etc.).

Benefits:

Fully remote working environment.
Competitive salary.
Opportunity to shape the growth of a leading online platform.
Flexible working hours.

How to Apply:
Please submit your resume and a cover letter outlining your relevant experience and why you would be a great fit for this role. Applications should be sent to [email address].

Operations Marketing Manager (Remote)

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